
Reading has the best transport system and communications links of any small town or city in Europe
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Reading named 'best city in Europe'
By Paul RobinsFebruary 26, 2010
Reading has the best transport system and communications links of any small town or city in Europe.
The town has been named the continent’s top “micro city” for infrastructure thanks to its strong road and rail network and unrivalled access to markets. Reading is followed by Neuilly-sur-Seine and Cannes in France, Eindhoven in Holland and Ghent in Belgium.
And the Foreign Direct Investment report ranked Reading eighth in the overall list of Europe’s top micro cities – those with a population of 250,000 or less based on economic potential and quality of life.
Dutch city Eindhoven headed up the table, followed by Cambridge and Grenoble in France.
Tim Smith, executive director of economic development company Reading UK CIC, said: “This is another independent accolade for Reading which we should be extremely proud of.
“What other town gets £800 million investment into its rail and £50 million into its motorway junctions during the worst recession for 60 years?
“Reading is the best connected city in England and, compared to the rest of Europe, we are better served. It is almost as seamless for the international traveller to visit London or Reading – we have great access to Heathrow and Gatwick.”
And Mr Smith hit out at sceptics by warning that Reading’s top grading was based on much more than just its transport system.
“Infrastructure is not just good road access. Communications infrastructure is just as much a part of it,” he said. “We all accept that the Thames Valley suffers from congestion. But to be placed first out of 223 cities is a phenomenal achievement.
“And to be eighth overall proves the Reading brand is getting traction and increasing people’s awareness of what we have to offer.”
Nicky Goringe Larkin, chairwoman of Reading FSB, said the town’s infrastructure was a big bonus for small firms. “Reading’s location makes it an attractive place for business to be based, within the heart of the Thames Valley, being easily accessible to London and its facilities,” she said.
“Infrastructure is an ever-evolving challenge, and the regeneration of the train station, continuing improvement of Reading’s road network and accessibility to high quality broadband is essential for local businesses to continue to thrive.”
Reading’s council transport boss Tony Page believed the research strengthened its bid for city status. “This shows that Reading is a town that has considerable strength on the transport and infrastructure front,” he said.
“We benefit from a great geographical position. In terms of its economic strength, Reading is already classed as a city by most academic organisations, and I think these comparisons will be used in the forthcoming campaign for city status.”
London was again crowned Europe’s number one city, ahead of Paris and Moscow, with Edinburgh (10) and Manchester (24) also in the top 25.
The South East was awarded the title of FDI’s European Region of the Future based on data for 223 cities and 142 regions.
Vanessa McCormack, regional director at Santander, which opened its Reading office in Forbury Square last month, said the town’s “excellent” infrastructure was a major attraction.
“It was one of the benefits the bank recognised when deciding to locate our Thames Valley corporate business centre in the town,” she said.
“Another influence was the town’s well established corporate and commercial sector.”





Most recent user comments 15 of 60
However, my biggest problem with the headline, is that Reading is a town, not a city. There may be bids to make it a city, but this hasn't happened yet, so stop trying to suggest that it already is one!
02/03/2010 at 19:59 Offensive or Inappropriate?
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“I really can't understand why you don't get on your bikes and ride off to wonderfulville if the very thought of living in Reading makes your lives so dreadful.” Because we want to live somewhere that exists, but thanks anyway. I do not think most of us criticising elements of Reading do have dreadful lives – we just have to make the best with/of what we have in relation to Reading. To argue anyone who can see problems that need to be addressed should move and leave them to fester is what really takes some thinking to understand.
“Why don't all of the kick-Readingites pack up their tiny brains and spiteful thoughts and b****r off and go to Slough or Swindon or Bracknell.” Because we want to live somewhere nice, and listing other crap towns is not be the solution. Let’s not get started on who is being spiteful to whom in the Comments either.
“In this 21st Century, Reading is internationally recognised as going places.” Yes – by the spin doctors. And some of us don’t take them seriously.
“So to all those who moan about the buses - try living elsewhere as the service is clearly worse.” Nope – I usually travel by bus when staying in other towns and cities and want to travel a few miles. I rarely do it in Reading because the service is admittedly higher than average, suffers from being based in a town with poor road planning, and is, along the Oxford Road, full of people who stand by the doors rather than taking any of the seats that are available (which makes the journey uncomfortable). Over the most recent three years, I think I have travelled by buses in ten other places in the UK, and the majority of them have been cheaper, all of them more comfortable and less hassle , than it usually is for me to catch a bus between home and work in Reading. Were it not for some of the staff being friendly on Reading Buses, I cannot think of a positive to have emerged from their last few years of changes and mishaps.
“I also think that any train connection to Gatwick is a bonus...” I agree, (as usual, if memory serves) with Wabbit, but that is a compliment to Winnersh, Wokingham, Bracknall, Farnborough and about a dozen other small towns along just one route. It isn’t a major plus for Reading alone. And again, it is a bonus for those travelling out more than travelling in at this point in time.
Most of the report and supportive comments remind me of the Salter and Dodds defence of Reading after that Guardian review last year – basically, it must be a decent town because of all the things around it, not in it. What a hopeless stance to have to take to justify the value of what is a small commuter town with problems with traffic, rates, poor child welfare and high figures for street crime.
Ray Northstander – I wouldn’t let you within four inches of that special little button. Which shouldn’t be an issue.
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http://www.liaa.gov.lv/uploaded_files/00JAUNIE00/ENG/European%20Cities%20&%20Regions%20of%20the%20Future%202010.pdf
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